New & Timely
Lund Programming Clinic: Put Your Digital Army to Work
A station’s digital army is comprised of employees, listeners, content, and technology. Spreading the word about your station requires using all these elements...
Build A Bigger Audience In 2012
Are your stations on track to grow this year? The Lund Strategic Programming Evaluation provides an in-depth analysis of your stations...
Social Media Tip: Social Media At Work
Using social media at work has increased a whopping 300% in the past year, according to one survey by Palo Alto Networks that measures actual bandwidth use...
One Minute Sales Meeting: “The One Big Thing”
We all know the mantra to survey the customer’s needs and match benefits to needs with a custom solution via your station. How about also being able to focus on the one thing that would make a real difference in their business...
The Manager’s Corner: Those Pesky Contest Rules
The FCC hits Clear Channel with another fine, this time $22,000 for contest violations...
Lund Trend Watch: HD Lag, Political Purchases & Tablet Takeover
While HDTV has fueled growth of TV sales and programming for high definition, HD Radio has languished...
The trend to big political spending was surprising in some early primary states...
iPads and Kindle Fires are the new wave of computing products (one estimate is that Apple will sell 48 million iPads this year)...
Make Talk Better
Talk Radio is America’s most listened to format but simply having the top syndicated shows doesn’t insure instant audience and client success. How do you successfully program Talk Radio?
State Broadcast Associations & Corporate Planners
Attention State Broadcast Associations and Corporate Broadcast Planners
It’s about time someone has some good news about radio...
Who We Are And What We Do
Meet the Lund Consultants
The Lund Consultants to Broadcast Management, Inc., is the premier radio and programming consulting firm in America. The firm is a multi-format custom radio programming and management consultancy with a successful track record in all mainstream formats.
The Lund Goal: Help stations attract more listeners and keep them listening longer. Our specialty is assisting stations have Compelling Content.
Lund Clients
Current Music
This week's top hits customized for Lund clients; notice of updated music is emailed Monday morning.
Recurrent Music
Fresh Recurrents updated by The Lund Consultants appear in this clients-only section.
Gold Music
Researched Gold music is customized for Lund client stations.
Promotions & Show Prep
Doing a gas promotion? Check out our promotion and show prep update.
Contests & Sales Promotions
Fresh contests and sales promotions for the season and months ahead.
Lund Strategic Planner
Establish goals, actions and procedures to create strategic goals and tactics for execution.
Morning Show Guide
The new Daily Prep Planner is here, and the Lund Morning Show Guide covers every aspect of the morning show.
Management Alert
Use the internet and new media to their full potential! And be prepared for any disaster.
Lund's Top 10
Spring Ratings Primer
The spring book began March 29. As you drive through each week of the spring ratings, consider these "Rules of the Road" - the drive to get higher ratings. If you're a AAA member, you know that they assemble a Triptik flip map with directions on how to get from your starting point to your final destination. So to take your station from its present audience share in the last ratings to higher numbers in spring, create a plan. These checkpoints may be crucial in plotting your roadmap...
Programming & Marketing Tactics
Radio Resource Center
How do radio professionals improve their skills or programming? Where can a broadcaster find info about how to execute a better morning show, find new sales promotions to make more revenue, enhance News-Talk shows, or get higher ratings? The Lund Consultants have helped improve stations, shows, and networks for over twenty years and we've written hundreds of guides and how-to stylebooks for radio. Now you can prepare for a local disaster, stage a better sales remote, or market your station without a huge investment. Hundreds of media pros depend on Lund guides. We have a huge knowledge base and have written a programming or marketing guide for every situation.
Lund Clients receive complete access to Lund tools and guides with promotions, talent critiques, weekly music updates, contests, marketing strategies, liners, show prep, sales and programming systems.
Not a Lund consulted station? You can purchase a guide here; this is the Lund Consultants' Radio Resource Center. Review some of our most popular guides here.
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The Lund Consultants to Broadcast Management, Inc. and Lund Media Research
840 Hinckley Road, Suite 123 • Burlingame, CA 94010
Phone: (650) 692-7777 • Fax: (650) 692-7799 • lundradio1@aol.com