New & Timely
Lund Completes AFRTS Worldwide Audience Survey
Lund Media Research, the research arm of the Lund Consultants, Inc., has completed and delivered a worldwide media research project for American Forces Radio and Television Service (AFRTS) and American Forces Network (AFN).
Lund Programming Clinic: Radio Slogans and Brands
Powerful branding builds an emotional following; you’ve read that in previous Lund Letters. Starbucks has that emotional connection with coffee fans...
Attention: Radio Convention Planners
Help your PDs become "Monsters" of programming!
One Minute Sales Meeting: Seasonal Marketing Options
Fall is a great time of year for exploiting the promotional opportunities on your calendar. These are ratings and revenue opportunities as well as the chance to promote your station to new listeners...
Lund Trend Watch: Millenial Coupons
According to a Valassis survey, Millennials see value in coupons...
The Managerís Corner Office: Who is Your VP/Audience Development?
We were taken by an advertisement for the Lexington Herald-Leader newspaper seeking a Vice President of Audience Development. With major groups firing hundreds at the local level, we cannot remember when a major radio group has hired a senior officer for audience building...
Know Your Market
The Lund "Know Your Market - Talent Relatability Quiz" is a great way to “test” your staff on their local knowledge, and to build a much stronger local relationship in sales and programming...
Lund Media Research: Provides More Viewers & More Listeners
Lund television clients benefit from a team of experts at Lund Media Research, a full service research division of The Lund Consultants.
State Broadcast Associations & Corporate Planners
Attention State Broadcast Associations and Corporate Broadcast Planners
It’s about time someone has some good news about radio...
Who We Are And What We Do
Meet the Lund Consultants
The Lund Consultants to Broadcast Management, Inc., is the premier radio and programming consulting firm in America. The firm is a multi-format custom radio programming and management consultancy with a successful track record in all mainstream formats.
In addition, the Lund team also provides television broadcasters with experts in news programming consulting, entertainment programming to achieve higher ratings, audience research and focus groups, hiring and training.
The Lund Goal: Help stations attract more listeners and viewers and keep them longer for improved ratings and revenue. Our specialty is assisting stations have Compelling Content.
This week's top hits customized for Lund clients; notice of updated music is emailed Monday morning.
Fresh Recurrents updated by The Lund Consultants appear in this clients-only section.
Promotions & Show Prep
Check out the Christmas Programming & Revenue Guide, which includes the Christmas Music Advisory!
Lund Strategic Planner
Establish goals, actions and procedures to create strategic goals and tactics for execution.
Lund's Top 10
10 Ways to Add Listeners
...Without spending a dime (10-cents!)
Increasing cume with new and returning listeners doesn't have to put the station in the poorhouse...
Radio Resource Center
How do radio professionals improve their skills or programming? Where can a broadcaster find info about how to execute a better morning show, find new sales promotions to make more revenue, enhance News-Talk shows, or get higher ratings? The Lund Consultants have helped improve stations, shows, and networks for over twenty years and we've written hundreds of guides and how-to stylebooks for radio. Now you can prepare for a local disaster, stage a better sales remote, or market your station without a huge investment. Hundreds of media pros depend on Lund guides. We have a huge knowledge base and have written a programming or marketing guide for every situation.
Lund Clients receive complete access to Lund tools and guides with promotions, talent critiques, weekly music updates, contests, marketing strategies, liners, show prep, sales and programming systems.
Not a Lund consulted station? You can purchase a guide here; this is the Lund Consultants' Radio Resource Center. Review some of our most popular guides here.
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The Lund Consultants to Broadcast Management, Inc. and Lund Media Research
840 Hinckley Road, Suite 123 • Burlingame, CA 94010
Phone: (650) 692-7777 • Fax: (650) 692-7799 • email@example.com