New & Timely

Contact Us

Call John Lund at (650) 692-7777, or email him at Lundradio@aol.com.

Lund Program Management Clinic: The Power of Young Adults

  

The Millennial Generation is also known as Generation Y, and today these 80 million Americans are 18-34. They are the children of Baby Boomers or Gen Xers.

  

Lund Media Research: Provides More Viewers & More Listeners

  

Lund television clients benefit from a team of experts at Lund Media Research, a full service research division of The Lund Consultants.

  

Lund Programming Clinic: Time To Get Emotional

  

Winning Radio stations have a connective tissue with their core listeners. We sometimes describe this as a feel-good atmosphere that listeners hear and absorb...

  

Social Media Tip: Easy Live Video

  

Sure, it’s Radio, where pictures are all in the mind. The plain truth is that social media turns on images...

  

Lund Trend Watch: Buying TV & The New Music Perception

  

If you’re looking at a TV buy for advertising your station, pay attention to morning news and late news...

  

The Wall Street Journal spotted this trend, one you probably already know. Radio is playing songs more often...

  

Lund Completes AFRTS Worldwide Audience Survey

  

Lund Media Research, the research arm of the Lund Consultants, Inc., has completed and delivered a worldwide media research project for American Forces Radio and Television Service (AFRTS) and American Forces Network (AFN).

  

State Broadcast Associations & Corporate Planners

Attention State Broadcast Associations and Corporate Broadcast Planners

  

It’s about time someone has some good news about radio...

  

Who We Are And What We Do

Meet the Lund Consultants

  

The Lund Consultants to Broadcast Management, Inc., is the premier radio and programming consulting firm in America. The firm is a multi-format custom radio programming and management consultancy with a successful track record in all mainstream formats.

  

In addition, the Lund team also provides television broadcasters with experts in news programming consulting, entertainment programming to achieve higher ratings, audience research and focus groups, hiring and training.

  

The Lund Goal: Help stations attract more listeners and viewers and keep them longer for improved ratings and revenue. Our specialty is assisting stations have Compelling Content.

  

Call John Lund at (650) 692-7777, or email him at Lundradio@aol.com.

  

Lund Clients

Current Music

This week's top hits customized for Lund clients; notice of updated music is emailed Monday morning.

Recurrent Music

Fresh Recurrents updated by The Lund Consultants appear in this clients-only section.

Gold Music

Researched Gold music is customized for Lund client stations.

Promotions & Show Prep

The Spring & Summer Promotions Guide is here!

Contests & Sales Promotions

Fresh contests and sales promotions for the season and months ahead.

Lund Strategic Planner

Establish goals, actions and procedures to create strategic goals and tactics for execution.

Morning Show Guide

The Lund Morning Show Guide is newly updated!

Management Alert

Utilize the State of the Station during the ratings sweep to keep track of what's happening in your market.

Lund's Top 10

Spring Ratings Primer

 

The spring book began March 27. As you drive through each week of the spring ratings, consider these "Rules of the Road" - the drive to get higher ratings. If you're a AAA member, you know that they assemble a Triptik flip map with directions on how to get from your starting point to your final destination. So to take your station from its present audience share in the last ratings to higher numbers in spring, create a plan. These checkpoints may be crucial in plotting your roadmap...

 

Programming & Marketing Tactics

Radio Resource Center

  

How do radio professionals improve their skills or programming? Where can a broadcaster find info about how to execute a better morning show, find new sales promotions to make more revenue, enhance News-Talk shows, or get higher ratings? The Lund Consultants have helped improve stations, shows, and networks for over twenty years and we've written hundreds of guides and how-to stylebooks for radio. Now you can prepare for a local disaster, stage a better sales remote, or market your station without a huge investment. Hundreds of media pros depend on Lund guides. We have a huge knowledge base and have written a programming or marketing guide for every situation.

  

Lund Clients receive complete access to Lund tools and guides with promotions, talent critiques, weekly music updates, contests, marketing strategies, liners, show prep, sales and programming systems.

  

Not a Lund consulted station? You can purchase a guide here; this is the Lund Consultants' Radio Resource Center. Review some of our most popular guides here.

  

Please click the Shopping Cart icon to continue.

  

The Lund Consultants to Broadcast Management, Inc. and Lund Media Research
840 Hinckley Road, Suite 123 • Burlingame, CA 94010
Phone: (650) 692-7777 • Fax: (650) 692-7799 • lundradio@aol.com