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Consultant
Out-Source… Here are 10 ways The Lund Consultants assist management
and PDs in ratings development.
1.
Provide hands-on music guidance, weekly playlist, and gold updates.
2. Develop the morning show
and work with all talents.
3. Provide talent critiques
in writing and via in-person meetings.
4. Devise a show prep planner
for morning talents with audience interactives.
5. Write new liners and promos.
6. Find, develop, and direct
station voice talent.
7. Write news format and help
direct information services.
8. Develop systems for sales
and programming to work together.
9. Conduct music research,
help analyze music tests, and implement results.
10. Create at-work listening
marketing campaign to extend TSL.
Contact John
Lund to conduct a Radio Time Management Seminar
at your station, broadcast convention or corporate meeting, as he
has done for the NAB, CRS, Clear Channel, and many state broadcast
organizations.
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