Sales Research

Attract Clients & Keep Them Happy

 

Lund Media Research creates sales advisory panels for client stations to test local commercials, Top of Mind Awareness of the client or services provided, competitive perceptions, and what issues consumers have with the product or service. These panels can be surveyed online or on the phone.  

 

The Lund Revenue Generator provides these services:

 

  • Targets new advertisers and taps into their marketing needs. 
  • Discovers how much clients spend on all their advertising. 
  • Finds which media options work best for your prospects. 
  • Uncovers what retailers really think about your station and your sales department. 
  • Matches the client's target customer with your station's demographic profile.

 

Media companies, stations, and broadcast associations from Sacramento to Grand Rapids utilize Lund sales research to improve radio sales.

 

For more information on this or any Lund Media Research service, contact John Lund at john@lundradio.com.

The Lund Consultants to Broadcast Management, Inc. and Lund Media Research
840 Hinckley Road, Suite 123 • Burlingame, CA 94010
Phone: (650) 692-7777 • Fax: (650) 692-7799 • lundradio1@aol.com