Each Market is Unique.

Lund Media Research often dictates a format that is as special as its audience and corporate needs. American Forces Network in Europe launched the Eagle format with a dozen affiliated stations in five countries using Lund Media Research and Lund-consulted music. The target audience is American troops and their families stationed overseas, and the Eagle contemporary blend became a hit format for tens of thousands.

Designing a unique format is a Lund specialty, highly dependent on the population market and competitive factors. For example, several FM client stations are in youthful college towns and evolved from traditional 70-80s Classic Rock to a modernized 80s-90s Classic Rock to attract a younger audience.

For information on how the Lund Consultants can assist your station(s) in this or any format, contact John Lund at john@lundradio.com.