CHR / TOP 40

Lund-consulted CHR stations deliver excitement, energy, and adult listeners.

 

Great ratings result from the precise music blend and rotations, interactive promotions, morning show personality and excitement, and a contemporary fun attitude from on-air presentation to social networking that cements listener loyalty.

 

American Idol continues to influence the format. Kris Allen’s first song researched well, and Kelly Clarkson is a top-testing song in the format. Lady Gaga continues to have success. Look for Hip Hop to lose some influence as that cycle is wearing thin. What is the new genre? Look to some strong male solo and group acts. Jason Mraz, John Mayer, and Daughtry led the way, and the music industry will likely crank up their clone machines in the first quarter.

 

Lund CHR has Sex Appeal and Stationality®…from Watertown and Ithaca, NY, to Santa Rosa and Ukiah, CA – with lots of CHR successes in between – Shreveport, San Diego, St. Louis to Grand Cayman Island.

 

For information on how the Lund Consultants can assist your station(s) in this or any format, including specially designed custom formats, contact John Lund at john@lundradio.com.

The Lund Consultants to Broadcast Management, Inc. and Lund Media Research
840 Hinckley Road, Suite 123 • Burlingame, CA 94010
Phone: (650) 692-7777 • Fax: (650) 692-7799 • lundradio1@aol.com